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Kim Fridkin

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Foundation Professor
Faculty, TEMPE Campus, Mailcode 3902
Foundation Professor
Faculty, TEMPE Campus, Mailcode 3902

Kim Fridkin began teaching at Arizona State University in 1989 after receiving her B.A., M.A., and Ph.D. from the University of Michigan. She has contributed articles to the American Political Science Review, American Journal of Politics, and the Journal of Politics. She is the co-author of "The Changing Face of Representation: The Gender of U.S. Senators and Constituent Communications(University of Michigan, 2014) is the co-author of "No-Holds Barred: Negative Campaigning in U.S. Senate Campaigns" (Prentice Hall, 2004), co-author of "The Spectacle of U.S. Senate Campaigns" (Princeton University Press, 1999), and the author of "The Political Consequences of Being a Woman" (Columbia University Press, 1996). Professor Fridkin's current research interests are negative campaigning, women and politics, and senate elections.

  • Ph.D. University of Michigan, Department of Political Science 1989
  • M.A. University of Michigan, Department of Political Science 1987
  • A.B. University of Michigan, Department of Psychology 1984
Research Interests

Voting Behavior, Media and Politics, Women and Politics, Senate Elections



The Changing Face of Representation: The Gender of U.S. Senators and Constituent Communications (with Patrick J. Kenney).  University of Michigan Press, 2014.


No Holds Barred:  Negative Campaigning in the U.S. Senate (with Patrick J. Kenney).  Prentice Hall, Inc., 2004.


The Spectacle of U.S. Senate Campaigns (with Patrick J. Kenney). Princeton University Press, 1999.


The Political Consequences of Being a Woman, Columbia University Press, 1996.



The Message Matters: The influence of fact checking on evaluations of political messages (with Amanda Wintersieck and Patrick Kenney).  Journal of Political Marketing, forthcoming.


Race and Police Brutality: The Importance of Media Framing (with Amanda Wintersieck, Jillian Couery, Joshua Thompson). International Journal of Communication, 2017, Volume 11: 3394-3414.


The Impact of Descriptive Representation on “Persistent” Gender Gaps: Political Engagement and Political Trust in Uruguay (with Magda Hinojosa and Miki Kittilson. Politics, Groups, and Identities, 2017, Volume 5(3): 435-453.


The Upside of the Long Campaign: How Presidential Elections Mobilize the Electorate (with Patrick Kenney, Amanda Wintersieck, and Jill Carle). American Politics Research, 2017, Volume 45(2):186-223.


Gender Differences in Reactions to Fact Checking of Negative Commercials (with Jillian Courey, Samantha Hernandez, and Joshua Spears). Politics & Gender. 2016, Volume 12 (2) 369-390.


"Liar, Liar, Pants on Fire: How Fact Checking Influences Citizens’ Reactions to Negative Advertising” with Patrick Kenney and Amanda Wintersieck.  Political Communication. 2015, Volume 32 (1) 127-151,


"How the Gender of U.S. Senators Influence People's Understanding and Engagement in Politics,” (with Patrick Kenney).  Journal of Politics, 2014, Volume 76, 1017-1031

This article has attention on the blogosphere, such as


 “Comparing the Views of Super-delegates and Democratic Voters in the 2008 Democratic Nomination Campaign” (with Patrick Kenney and Sarah Gershon).  Party Politics, 2012, Volume 18, 748-770.


“Variability in Citizens' Reactions to Negative Campaigning (with Patrick Kenney).” American Journal of Political Science, 2011. Volume 55, 307–325.


“The Role of Candidate Traits in U.S. Senate Campaigns” (with Patrick Kenney).  Journal of Politics, 2011, Volume 73, 61 – 73.


“The Role of Gender Stereotypes in U.S. Senate Campaigns” (with Patrick Kenney).  Politics and Gender, 2009, Volume 5, 301-324.


"Bad for Men, Better for Women: The Impact of Stereotypes during Negative Campaigns" with Patrick Kenney and Gina Woodall. Political Behavior, 2009, Volume 31, 53-72.


 “Gender, Candidate Portrayals, and Election Campaigns:  A Comparative Perspective” (with Miki Kittilson).  Politics and Gender, 2008, Volume 4(3), 371-392.


“The Dimensions of Negative Messages” (with Patrick Kenney).  American Politics Research. September 2008, Volume 36, 694-723


“Spinning Debates: The Impact of the News Media’s Coverage of the Final 2004 Presidential Debate” (with Patrick Kenney, Sarah Gershon, Gina Woodall.)  International Journal of Press/Politics, 2008, Volume 13, 29 - 51.


“Examining the Gender Gap in Children’s Attitudes Toward Politics” (with Patrick Kenney).  Sex Roles:  A Journal of Research, 2007, Volume 56, 133-140.


“Capturing the Power of a Campaign Event:  The 2004 Presidential Debate in Tempe” (with Patrick Kenney, Sarah Gershon, Karen Shafer, and Gina Woodall).  Journal of Politics, 2007, Volume 69 (3), 770-785.


"On the Margins of Democratic Life: Examining the Development of Civic Engagement Across Race and Ethnicity " (with Patrick Kenney and Jack Crittenden). American Politics Research, 2006, Volume 34 (5), 605-626.


“Response to ‘Revisiting the Influence of Campaign Tone on Turnout in Senate Elections’” (with Patrick J. Kenney).  Political Analysis, Spring 2006, Volume 14 (2), 219-222. 


 “Do Negative Messages Work?  The Impact of Negativity on Citizen’s Evaluations of Candidates” (with Patrick J. Kenney). American Politics Research, September 2004, Volume 32 (4), 570-605.


"The Slant of the News:  How Editorial Endorsements Influence Campaign Coverage and Citizens' Views of Candidates" (with Patrick J. Kenney) American Political Science Review, June 2002, 381-394.


"The Impact of Campaign Messages:  How Candidates and the News Media Inform Voters during U.S. Senate Campaigns" (with Patrick J. Kenney). Legislative Studies Quarterly, 2001, Volume 26 (4), 573-598.


 “Do Negative Campaigns Mobilize or Suppress Turnout? Clarifying the Relationship between Negativity and Participation” (with Patrick J. Kenney). American Political Science Review, 1999, Volume 93 (4), 877-890.


“How A Presidential Primary Debate Changed Attitudes of Audience Members” (with Mike Yawn, Kevin Ellsworth, and Bob Beatty). Political Behavior. 1998, Volume 20 (2), 155-172.


"A Model of Candidate Evaluations in Senate Elections:  The Impact of Campaign Intensity" (with Patrick J. Kenney). Journal of Politics, 1997, Volume 49 (4), 1173-1205.


"Characteristics of Press Coverage in Senate and Gubernatorial Campaigns: Information Available to Voters," Legislative Studies Quarterly, 1995, Volume 20(1), 23-36.


"Does Gender Make A Difference?  An Experimental Examination of Sex Stereotypes and Press Patterns in Statewide Campaigns."  American Journal of Political Science, 1994,  Volume 38(1), 162-195.


"Creating Impressions: An Experimental Investigation of the Effectiveness of Television Advertising." (with John Geer).  Political Behavior, 1994, Volume 16(1), 93-115.


"The Distorted Mirror: Press Coverage of Women Candidates for Statewide Office." Journal of Politics, 1994, Volume 56(1), 154-173.


"Incumbency and the News Media in U.S. Senate Elections: An Experimental Investigation" Political Research Quarterly, 1993, Volume 46(4), 715-740.


"Gender Differences in Campaign Messages:  An Examination of the Political Advertisements of Men and Women Candidates for U.S. Senate."  Political Research Quarterly, 1993, Volume 46(3), 481-502.  Reprinted in Readings on Political Communication (Janette Kenner Muir, Terry Robertson, Lisa Gring-Pemble, Theodore F. Scheckels, eds.), Strata Publishing.


"Grabbing Attention:  An Experimental Investigation of Headlines During Campaigns" (with John Geer), Political Communication, 1993, Volume 10(2) 169-184.


"Does Being Male Help: An Investigation of Gender and Media Effects in U.S. Senate Races." Journal of Politics, 1992. Volume 54(2), 497-517.


"The Media: Obstacle or Ally of Feminists" (with Edie Goldenberg). In Janet Boles (ed.) "American Feminism: News Issues for a Mature Movement."  ANNALS of the American Academy of Political and Social Science, 1991, Volume 515, 104-113.  Reprinted in Shanto Iyengar and Richard Reeves (ed.), Who Uses Whom: Politicians, Reporters, and the American People (Beverly Hills, Calif: Sage), 1997.


"Women Candidates in the News:  An Examination of Gender Differences in U.S. Senate Campaigns" (with Edie Goldenberg) Public Opinion Quarterly, 1991, Volume 55(2), 180-199.


"Senate Elections in the News:  An Examination of the Characteristics and Determinants of Campaign Coverage." Legislative Studies Quarterly, 1991, Volume 16(3), 349-374.


"Effect of Learned Helplessness on Rorshach Responses," (with Ronald Rozensky, Steven Tovian, Paul Stiles, and Meg Holland), Psychological Reports, 1987, Volume 60, 1011-1016.


"Exploring the Function of Legitimacy:  Mediating Effects of Personal and Institutional Legitimacy on Leadership Endorsement and System Support" (with Kenneth Rasinski and Tom R. Tyler). Journal of Personality and Social Psychology, 1985, Volume 49(2), 386-394.


Book Chapters

“An Examination of the Growth in Fact Checking” with Amanda Wintersieck (Amanda is first author).  Forthcoming for William Benoit (editor), The Praeger Handbook of Political Campaigning in the United States.


“Different Portraits, Different Leaders?  Gender Differences in U.S. Senators' Presentation of Self"(with Patrick J. Kenney).  In Sue Thomas and Clyde Wilcox (eds.).  Women and Elective Office: Past, Present, and Future, third edition.  Oxford:  Oxford University Press, 2014.


The Vice-Presidency as the New Glass Ceiling: An Examination of Sarah Palin’s Media Coverage (with Gina Woodall and Jill Carle). In Melody Rose (ed.). Women and the Executive. Lynne Reiner Publishing. 2012


“The Impact of Negative Campaigning.”  In Holli Semetko and Margaret Scammell (eds.)  Sage Handbook of Political Communication.  Thousand Oaks, CA:  Sage Publications, May 2012


 “Sarah Palin: ‘Beauty is Beastly?’ An Exploratory Content Analysis of Media Coverage”(with Gina Woodall and Jill Carle) In Rainbow Murray (ed.) Cracking the Highest Glass Ceiling: A Global Comparison of Women's Campaigns for Executive Office ABC-CLIO. 2010.


 “Laboratory Experiments in American Political Behavior” (with Patrick J. Kenney).  In Jan Leighley (editor), Oxford Handbook of American Elections and Political Behavior, Oxford University Press, 2010.


“Women Candidates and the Media” (with Gina Woodall).  In Lynda Lee Kaid (editor).  Encyclopedia of Political Communication.  Thousand Oaks, CA:  Sage Publications, 2007.


“Shaping Women’s Chances:  Stereotypes and the Media” (with Gina Serignese Woodall). In  Lori Cox Han and Caroline Heldman (editors) Rethinking Madam President: Is America Really Ready for a Woman in the White House?  Lynne Rienner Publishers, 2007.


“Different Portraits, Different Leaders?  Gender Differences in U.S. Senators' Presentation of Self"(with Gina Woodall).  In Sue Thomas and Clyde Wilcox (eds.).  Women and Elective Office: Past, Present, and Future.  Oxford:  Oxford University Press, 2005.


“Campaign Frames:  Can Candidates Influence Media Coverage?” (with Patrick J. Kenney). In Karen Callaghan and Frauke Schnell (eds.) Framing American Politics.  University of Pittsburgh Press, 2005.


"Assessing the Media's Impact on the Political Fortunes of Women:  A Research Agenda."  In Susan Carroll (ed.) Research on Women and American Politics:  Agenda-Setting for the 21st Century.  Cambridge University Press, 2003.


"Ideological Portrayals During U.S. Senate Campaigns," (with Patrick J. Kenney).  In Bruce Oppenheimer (ed.). Senate Exceptionalism (Columbus: Ohio State University Press), 2002


“Negative Advertising and an Informed Electorate: How Negative Campaigning Enhances Learning During Senate Elections,” (with Patrick J. Kenney).  In James Thurber (ed.) Crowded Airwaves:  Campaign Advertising in Modern Elections  (Washington, D.C.: Brookings), 2000.


"Cracking Open the Door: Substance and Strategy in Women's Campaigns for the U.S. Senate" (with Ann Gordon). In Pippa Norris (ed.) Women, the Media and Politics.  Cambridge University Press, 1996.


"Press Portrayals of the Gender Gap" (with Julio Borquez and Edie Goldenberg). In Carol Mueller (ed.) The Politics of The Gender Gap, (Beverly Hills, Calif: Sage), 1988.

Research Activity
  • Hinojosa,Magda*, Fridkin,Kim L, Kittilson,Miki Caul. The Dynamics of Political Representation: Examining Descriptive Substantive and Symbolic Representation with a Natural Experiment. INST OF INTERNATL EDUCATION(8/6/2014 - 10/23/2015).
  • Fridkin,Kim L*, Kenney,Patrick J. S/C YougovPolimetrix: Superdelegates and Representation in the 2008 Democratic Nomination Campaign. NSF-SES(8/1/2008 - 7/31/2009).
  • Fridkin,Kim L*, Woodall,Gina Marie Serignese. Doctoral Dissertation Research in Political Science: Playing Hardball in a Dress? Gender Differences in the Reliance and Effectiveness of Negative Ca. NSF-SBE(7/1/2004 - 6/30/2005).
  • Fridkin,Kim L*. CONSEQUENCE OF SENATE CAMPAIGN. NSF-SBE(7/15/1993 - 12/31/1994).
Spring 2018
Course NumberCourse Title
POS 331Public Opinion
POS 401Political Statistics
SGS 401Political Statistics
POS 499Individualized Instruction
POS 599Thesis
POS 799Dissertation
Fall 2017
Course NumberCourse Title
POS 499Individualized Instruction
POS 503Empirical Political Inquiry
POS 590Reading and Conference
POS 599Thesis
POS 790Reading and Conference
POS 792Research
POS 799Dissertation
Spring 2017
Course NumberCourse Title
POS 599Thesis
Fall 2016
Course NumberCourse Title
POS 394Special Topics
POS 590Reading and Conference
POS 601Advanced Experimental Research
POS 790Reading and Conference
POS 799Dissertation
Spring 2016
Course NumberCourse Title
POS 431Campaigns and Elections
POS 434Media and Politics
Fall 2015
Course NumberCourse Title
POS 305Politics and Film
POS 503Empirical Political Inquiry
Spring 2015
Course NumberCourse Title
POS 799Dissertation
Fall 2014
Course NumberCourse Title
POS 294Special Topics
POS 601Advanced Experimental Research
Spring 2014
Course NumberCourse Title
POS 294Special Topics
POS 598Special Topics
Fall 2013
Course NumberCourse Title
POS 301Empirical Political Inquiry
POS 331Public Opinion