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Tatiana Batova

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Assoc Professor
Faculty, POLY Campus, Mailcode 2780
Senior Sustainability Scholar
Faculty, POLY Campus, Mailcode 2780
Biography: 

Tatiana Batova is an associate professor in the College of Integrative Sciences and Arts and affiliate faculty in the W.P.Carey School of Business and the Herberger Institute of Design and the Arts. She also serves as a co-chair of the MS in User Experience program and a senior sustainability scholar (Julie Ann Wrigley Global Institute of Sustainability). Her research interests include cross-cultural communication with applications to healthcare, business, and sustainability; user and customer experience; social psychology; content strategy; and rhetoric of technology.

Research Interests: 

User experience design; sustainability; global business, healthcare, science, and technical communication; content strategy; content management; rhetoric of technology​; social psychology; scholarship of teaching and learning

Publications: 

Batova, T. (2021). “To Wear or Not To Wear: A Commentary on Mistrust in Public Comments to CDC Tweets about Mask-Wearing during COVID19.” International Journal of Business Communication. Forthcoming

Batova, T. “An Approach for Incorporating Community-Engaged Learning in Intensive Online Classes: Sustainability and Lean User Experience.” Technical Communication Quarterly. Forthcoming.

Batova, T. (2021). “’Picturing’ Xenophobia: Visual Framing of Masks during COVID-19 and Implications for Advocacy in Technical Communication.” Journal of Business and Technical Communication 35(1). Forthcoming in the special issue on COVID-19.

Ruediger, S., Batova, T. “The Candy Price Index and the Gumball Domestic Product.” Journal of Economics Teaching, 5(1), 1-16.

Batova, T. (2019). “Cultural Dimensions, Consumption of Opioid Pain Medications, and Designing Educational Information Products.” Proceedings of the International Professional Communication Conference, 2019 IEEE International

Batova, T., Ruediger, S. (2019) “Writing in a Business Statistics Mass Lecture: Targeting Pain Points with Structured Writing-to-Learn.” Teaching Statistics 41, 94-100.

Batova, T. (2019) “Lost in Content Management: Constructing Quality as a Global Technical Communication Metric.” Technical Communication 66 (2), 30-52.
*Nominated for the Best Article Reporting Qualitative or Quantitative Research award in the Conference on College Composition and Communication: Technical and Scientific Communication Awards category of the National Council of Teachers of English.

Batova, T. (2018) “Global Technical Communication in 7.5 Weeks Online: Combining Industry and Academic Perspectives.” IEEE Transactions on Professional Communication 61 (2), 311-329.
*Runner-up for the 2018 Rudolph Joenk Award for Outstanding Article in the IEEE Transactions on Professional Communication.

Batova, T. (2018) “Work Motivation in the Rhetoric of Component Content Management.” Journal of Business and Technical Communication 32 (3), 308-346.

Batova, T. (2018) “Negotiating Multilingual Quality in Component Content Management Environments: A Case Study.” IEEE Transactions on Professional Communication 61 (1), 77-100.

Batova, T., Andersen, R. (2017) “A Systematic Literature Review of Changes in Roles/Skills in Component Content Management Environments and Implications for Education.” Technical Communication Quarterly 26 (2), 173-200. 

Batova, T., Andersen, R. (2016) Special Issue on Content Strategy, IEEE Transactions on Professional Communication.

Batova, T., Andersen, R. (2016) “Guest Editors’ Introduction: Content Strategy—A Unifying Vision.” IEEE Transactions on Professional Communication 59 (1), 2-6.

Batova, T., Andersen, R., Evia, C., Sharp, M., Stewart, J. (2016) “Incorporating Component Content Management and Content Strategy into Technical Communication Curricula.” Proceedings of the Special Interest Group on Design of Communication of the Association for Computing Machinery.  

Batova, T. (2016) “Lean UX and Innovation in Teaching.” Proceedings of the International Professional Communication Conference, 2016 IEEE International.  

Batova, T., Card, D., Clark, D. (2016) “Challenges of Lean Customer Discovery as Invention.” Proceedings of the International Professional Communication Conference, 2016 IEEE International.  

Andersen, A., Batova, T. (2015) Special Issue on Component Content Management, IEEE Transactions on Professional Communication.

Andersen, R., Batova, T. (2015) “Guest Editors’ Introduction: Content Management—Perspectives from the Trenches.” IEEE Transactions on Professional Communication 58 (3), 242-246.

Batova, T. (2015) “Component Content Management in Multiple Languages: A Conceptual Controversy.” Proceedings of the International Professional Communication Conference, 2015 IEEE International, 202-205.  

Andersen, R., Batova, T. (2015) “The Current State of Component Content Management: An Integrative Literature Review.” IEEE Transactions on Professional Communication 58 (3), 247-270. 

Batova, T., Clark, D. (2015) “The Complexities of Globalized Content Management.” Journal of Business and Technical Communication 29 (2), 221-235. 
*Nominated for the Best Article on Philosophy or Theory of Technical or Scientific Communication award in the Conference on College Composition and Communication: Technical and Scientific Communication Awards category of the National Council of Teachers of English.

Batova, T. (2014) “Component Content Management and Quality of Information Products for Global Audiences: An Integrative Literature Review.” IEEE Transactions on Professional Communication 57 (4), 325-339. 

Batova, T. (2014) “Multilingual Quality and Topic-based Authoring: A Survey of Common Practices.” Center for Information Development-Management, Best Practices eNewsletter.

Batova, T. (2013) “Legal Literacy for Multilingual Technical Communication Projects.” Legal Issues in Global Contexts. Eds. St. Amant, K., Rife, M. Baywood Publishing, 83-102.
*Edited collection won Award of Excellence in the STC International Summit Competition (an international award) and Award of Excellence in the Society for Technical Communication Washington, DC-Baltimore technical publications competition (a regional award).

Batova, T. (2010) “Writing for the Participants of International Clinical Trials: Law, Ethics, and Culture,” Technical Communication 57 (3), 266-281. 
*Society for Technical Communication (STC): Frank R. Smith Outstanding Journal Article Award. One article is selected each year in the flagship journal of this organization.

 

Conferences

User Experience Professionals Association, the Decision Science Institute, the Institute of Electrical and Electronics Engineers (International Professional Communication Conference), the Association for Business Communication, the Center for Information Development-Management: Best Practices, American Economic Association, Congility, the Special Interest Group on Design of Communication of the Association for Computing Machinery, the Society for Technical Communication, the Association of Teachers of Technical Writing, the Society for Social Studies of Science, the Council for Programs in Technical and Scientific Communication, the Conference on College Composition and Communication, the Midwest Association of Translators and Interpreters

Research Activity: 
  • Seed Grant, Institute for Social Sciences Research, ASU, 2019-2020 (Co-PI). “Willingness to Take an Opioid Pain Medication and Culture-defined Beliefs in Social Mobility.” 

  • Catalyst Grant, University of Wisconsin-Milwaukee (stage 2), 2016-2017 (Co-PI), “Responsive Writing Solutions.”

  • NSF I-Corps Grant, 2016 (Co-PI). “Responsive Writing Solutions.” 

  • Ideadvance Seed Grant, 2015-2016 (Co-PI). “Controlled Language Solutions for Global Organizations.” ​

  • Batova,Tatiana*. Controlled Language Software Optimized for Small Organizations. U OF W-MILWAUKEE(7/15/2014 - 7/15/2015).

  • Batova,Tatiana*. Negotiating Multilingual Quality in Global Content Management. CIDM(1/1/2014 - 9/30/2014).
Fall 2020
Course NumberCourse Title
TWC 435Global Issues in Tech Comm
TWC 535Global Issues in Tech Comm
TWC 544User Experience
Spring 2020
Course NumberCourse Title
TWC 435Global Issues in Tech Comm
TWC 444User Experience
TWC 535Global Issues in Tech Comm
TWC 544User Experience
Spring 2019
Course NumberCourse Title
TWC 435Global Issues in Tech Comm
TWC 535Global Issues in Tech Comm
TWC 544User Experience
Fall 2017
Course NumberCourse Title
TWC 444User Experience
TWC 544User Experience
TWC 590Reading and Conference
Spring 2017
Course NumberCourse Title
TWC 444User Experience
TWC 544User Experience
Fall 2016
Course NumberCourse Title
TWC 435Global Issues in Tech Comm
TWC 535Global Issues in Tech Comm
TWC 544User Experience
Presentations: 

At ASU

“Writing in Statistics and Economics Mass Lectures: Targeting Pain Points with Structured Writing-to-Learn” (with Ruediger, S.). Poster Session. Learning Innovation Showcase, Tempe, February 2018.

https://istl.asu.edu/showcase2018

 

“Positively Apache Junction: Web User Experience for AJ Visitors.” Report on the TWC 544: User Experience class in the ASU Project Cities Fall 2017 program, Julie Ann Wrigley Global Institute of Sustainability, November 2017.

https://sustainability.asu.edu/project-cities/partner-cities/2017-2018-partner-city-apache-junction/